Chris Webber, Vice President


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Automotive Blog

As Vice President for the Global Automotive Practice, Chris Webber heads a research team that covers all market aspects of automotive embedded control electronics, autonomous vehicles, infotainment, telematics systems and semiconductors.

With over 30 years’ experience in technical, marketing and management roles specializing in providing analysis of business opportunity and market demand trends for electronic systems, semiconductors and sensors, he has supported international marketing and product development groups for leading vehicle makers and their automotive electronic system and component vendors.

Prior to joining Strategy Analytics, Chris spent five years at Texas Instruments where he worked in semiconductor product engineering and marketing roles, including working with customers on automotive-grade product requirements.

Mr. Webber has a BSc Honours Degree in Electrical & Electronic Engineering from Aston University, and a Marketing Diploma (DipM) from the UK Chartered Institute of Marketing. He is a Corporate Member of the Institute of Engineering and Technology (MIET), a Chartered Engineer (CEng), and also a member of the US Society of Automotive Engineers (SAE).

Roger Lanctot, Director Automotive Connected Mobility


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Automotive Blog
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As a Associate Director in the Global Automotive Practice, Roger Lanctot has a powerful voice in the definition of future trends in automotive safety, powertrain, and infotainment systems. Roger draws on 25 years experience in the technology industry as an analyst, journalist and consultant. Roger has conducted and participated in major industry studies, created new research products and services, and advised clients on strategy and competitive issues throughout his career. Roger joined Strategy Analytics after five years at Telematics Research Group, where he built the client base into a broad portfolio, which was sold to iSuppli. His privileged relationships and extraordinary connectedness help keep Strategy Analytics in the forefront of industry thought leadership. Just in 2010, Roger broke the story of OnStars plan for an aftermarket retail product and Sirius XMs unannounced shift to the XM platform by 2016. Prior career stops for Roger include directorships at NPD, PC Data, CMP (now United Media), Fairchild and Hearst.

Roger holds an AB in English from Dartmouth College.

Kevin Li, Director China Market Research


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Automotive Blog
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Kevin Li Jianyu, Senior Analyst in the Global Automotive Practice, has more than 16 years’ experience in the telecommunication and wireless communication industries. Prior to joining Strategy Analytics, Kevin was the senior engineer and international cooperation coordinator for the Research Institute of China Unicom/China Netcom. Kevin has also held the position of software & test engineer for the Radio Regulatory Committee, which focused on the radio monitoring and direction finding of RF signals.

For the last two years Kevin has been senior R&D researcher of automotive and logistics at China Unicom, covering service & applications, technologies and business models of telematics and the connected vehicle. Kevin has comprehensive experience of international standard activities and industry association activities, he is active in the GSMA Connected Living Programme/ Vision 2020, TIAA(Telematics Industry Application Alliance) and Telematics @ China.

Kevin has a MS from the Beijing University of Posts and Telecommunications, China.

Ian Riches, Director


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Automotive Blog
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As Director for the Automotive Electronics service, Ian Riches heads a research team covers all aspects of core automotive electronic systems, semiconductors and sensors on a worldwide basis. Ian has always been passionate about cars - his parents joke that he was shouting Ford! Volkswagen! before he said Cat! Dog!. His areas of research include powertrain, chassis, safety, security and body applications including high-growth areas such as hybrid and electric vehicles, advanced driver assistance systems and autonomous vehicles.

Prior to joining Strategy Analytics, Ian spent two years working as assistant editor of Automotive Engineer, the UK magazine published by the IMechE. He has also held the position of Press Officer/Technical Author for MTL, a company that manufactures safety-related electronic equipment.

With over fifteen years of experience, he is one of the foremost industry analysts in the automotive electronics sector.

Ian holds an MA in engineering from Cambridge University, UK, where he specialized in fluid dynamics, turbo-machinery and internal combustion engines.

Richard Robinson, Director


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Infotainment & Telematics Blog
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Richard Robinson, Director, Automotive Infotainment and Telematics service, (AIT) has an industry background with over 10 years experience in automotive, where he directed and developed Navigation, Infotainment and Telematics products for the mass market. He has leveraged his industry experience to create highly detailed analysis and forecasts of Automotive systems, semiconductors and service markets.

Mr Robinson has a background in car-navigation and Human-Machine-Interfaces (HMI) design at Alpine electronics where he led interface design breakthroughs including the worlds first production automotive-interface using Macromedia Flash in 2004 (Jaguar XK), which was also used in the Land Rover Freelander 3 and the Jaguar XF. He was also a key HMI consultant on several award-winning OEM navigation systems for Honda and Acura , including the first navigation head unit with a DVD-Audio drive and surround sound (2004 Acura TL) (JD Power No.1: 2001-2005).

Mr Robinson focuses on the strategic issues thrown up by the migration of Infotainment/Telematics from the traditional automotive focus of the past, to the highly dynamic consumer and connectivity-lead focus of the future.

Prior to joining Strategy Analytics Mr Robinson was Principal Analyst leading iSupplis research on automotive infotainment and telematics.

Richard has BA from the University of Natal in Durban, South Africa.

Chris Schreiner, Director of Syndicated Research


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User Experience Practice Blog
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As Director of Syndicated Research within the Strategy Analytics UX Innovation Practice, Chris Schreiner is responsible for leading teams delivering in depth user experience analysis and insights for clients in the wireless, smart home, and automotive industries.

Chris has 18 years of experience in UX and human factors research, and has successfully led projects globally for clients in the automotive and wireless industries.

Prior to joining Strategy Analytics in 2008, Chris worked at Motorola, OnStar, and the Virginia Tech Transportation Institute. Chris holds an M.A. in Cognitive Psychology from Miami University in Oxford, Ohio.

Greg Basich, Associate Director


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Automotive Multimedia & Communications
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Greg Basich, Senior Analyst, Automotive Multimedia and Communications service (AMCS), has more than 13 years of experience in the automotive industry as a business-to-business online and print journalist and editor. He has covered a range of segments in the industry, including automotive infotainment and audio, fleet management, alternative-fuel vehicles and related technologies, and aftermarket parts and suppliers.

As an online journalist and editor, Greg stayed at the forefront of auto industry business news and technological developments and now uses that background at Strategy Analytics to provide analysis and actionable advice for the company’s clients.

Prior to his time at Strategy Analytics, Greg was the Web Editor for Automotive Fleet and Government Fleet magazines for more than two years, and prior to that was the Executive Editor for Mobile Electronics magazine for two years, which focused on the U.S. automotive infotainment segment. He also worked in senior editorial roles on a number of other publications covering various segments of the automotive aftermarket.

Greg holds a BA in Economics from the University of California, San Diego.

Kevin Mak, Principal Analyst


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Automotive Blog
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Kevin Mak is an Analyst of the Automotive Electronics Service, specialising in the strategic analysis of automotive electronic systems, semiconductors and sensors.

He has worked for the Automotive Electronics Service since 2006 where he is responsible for producing reports on the automotive electronics industry and forecasting global trends for a wide range of clients in motor manufacturing, tier 1 electronics suppliers and vehicle parts manufacturers.

Kevin has previously worked for Pioneer as a sales analyst and planner for the UK subsidiary's aftermarket in-car entertainment and navigation sales division between 2001 and 2006. Before then, he was conducting financial research for the London office of Deutsche Bank's investment banking division and business development research for TMP Worldwide.

He also holds an MSc in Information Management and Finance from Westminster University, UK.

Edward Sanchez, Senior Analyst


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Automotive Blog

Edward A. Sanchez, Senior Analyst, Global Automotive Practice, brings more than 15 years of experience in the automotive industry in marketing and media, working in both trade and consumer media. He has covered the light truck market for more than a decade, following regulatory changes and shifting consumer preferences in the space such as engine downsizing, the global growth of the crossover segment, and increasing regulatory scrutiny and enforcement of diesel emissions standards.

Most recently, Edward worked as News Director and Weekend News Editor for Motor Trend, and Senior News Editor for the Truck Trend and Four Wheeler Networks, web portals for more than 10 magazine brands covering the light truck and off-road markets.

Edward holds a BA in Journalism from Baylor University, and a MS in Communications from the University of Tennessee, Knoxville.

Derek Viita, Senior Analyst


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User Experience Practice Blog
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As Senior Analyst for the In-Vehicle UX service, Derek Viita provides consumer-focused insights on every detail of car-related experiences. Areas of expertise include mobile and integrated HMI, autonomous vehicles, driver distraction, and voice-controlled systems.

Derek has 10 years of experience advising companies and government agencies in the automotive and wireless spaces. He has scoped and executed a variety of worldwide strategic, usability, and design validation research.

Before joining Strategy Analytics, Derek worked with Microsoft’s IoT and Connected Car teams, and the Virginia Tech Transportation Institute. Derek holds an M.S. in Human Factors Psychology from the University of Idaho.

Angelos Lakrintis, Industry Analyst


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Angelos Lakrintis, Industry Analyst for the Autonomous Vehicles Service (AVS), has broad knowledge in areas such as Sensor Fusion, Autopilots, Decision Making and Data Fusion.

He has previously worked as a Researcher at Cranfield University from October 2013 until September 2014 in the department of Autonomous Vehicle Dynamics and Control (AVDC) which reinforced his interest in the areas of Autonomous Systems. This work was with the support of the industrial company McLaren Motorsport.

Angelos has three scientific publications in the field of Autonomous Systems and holds an MSc in Aerospace Engineering from Cranfield University, UK, specialising in the field of Autonomous Vehicle Dynamics and Control.